HARMAN PIZZA FLOUR LOGO & PACKAGING DESIGN
We recently designed a logo and packaging for Harman Premium Quality Pizza Flour. Harman’s owners, who operate a wholesale food business, wanted a design that conveyed their long history in the food business while standing boldly apart from the competition on market shelves. We chose a strong combination of vivid colours, then combined hand-drawn graphics, pastoral motifs, and classic serif fonts to produce a packaging and logo concept that speaks to tradition while announcing itself as a fresh new option for restaurants and home chefs alike.
